<< BACK TO EPISODES

The Importance of Maintaining Customer Relations | Zuzana Dobro

August 19, 2020
PLAY ON APPLE PODCASTPLAY ON GOOGLE PODCASTPLAY ON SPOTIFYPLAY ON STITCHER
Email:
LinkedIn:
http://www.linkedin.com/in/zuzanadobro
Website:
http://www.zuzanadobro.com

Episode Summary

Zuzana Dobro is the founder of The WHO Method. Zuzana is a former communist kid who left the Eastern Bloc with £200 in her pocket to pursue her passion for design. Zuzana helps entrepreneurs and small business owners gain clarity and reach alignment with their dream customer.

Episode Note

A lot of entrepreneurs neglect the importance of creating their dream customer profile when they start their business. Zuzana, the developer of the WHO method, explains the importance of maintaining customer relations and gives us insight on how we can determine who exactly is our dream customer and how to attract these ideal customers into our business.

4:36 - How a restless traveler like Zuzana is handling the COVID world

7:44 - Zuzana's past as a kid in communist Czechoslovakia and how she dared to dream

15:47 - Zuzana's time in Microsoft

21:34 - When Zuzana realized that corporate life wasn't for her

31:48 - How travelling gave her insight into human behavior

37:30 - A lot of entrepreneurs and business leaders neglect the importance of creating a customer profile

43:39 - Communicating and staying in touch with your clients and customers is even more important during difficult situations like COVID

51:33 - There's nothing wrong with inviting your customer into your creative workshop

1:04:50 - How the ability to sense the emotions of the customer/buyer can help you get to the truth

1:24:35 - Sometimes, what people think they want is different from what they actually need

1:34:06 - Zuzana's passionate plea to entrepreneurs

GET IN TOUCH:


MARK LEARY:
www.linkedin.com/in/markhleary
www.leary.cc

ZUZANA DOBRO:
www.zuzanadobro.com
www.thewhomethod.com
www.linkedin.com/in/zuzanadobro
www.facebook.com/zuzanadobrolive
www.ig.com/zuzanadobro

Production credit:

Engineering / Post-Production: Jim McCarthy
Art / Design: Immanuel Ahiable

Latest Podcasts

Listen in on a candid and in-depth conversation between two people with a passion for excellence in the entrepreneurial world.
The Six Essentials Towards Your Purpose | Ted Bradshaw

The Six Essentials Towards Your Purpose | Ted Bradshaw

August 17, 2022
Listen Now

Ted Bradshaw talks about the 6 essentials of purpose.

Taking Radical Responsibility of Your Life and Your Business | Zach Arend

Taking Radical Responsibility of Your Life and Your Business | Zach Arend

June 22, 2022
Listen Now

Mark talks with Zach about how entrepreneurs can get out of their own heads.

The Visionary Integrator | Casey Cavell

The Visionary Integrator | Casey Cavell

June 15, 2022
Listen Now

Casey combines his faith and business accumen to help entrepreneurs fine tune their businesses.

Cultivating The Entrepreneur’s Vision | Kelly Knight

Cultivating The Entrepreneur’s Vision | Kelly Knight

June 1, 2022
Listen Now

Kelly Knight is the President of EOS Worldwide and has a massive track record of showing entrepreneurs how to process their vision.

© Copyright 2021 | All rights reserved for Mark Henderson Leary, LLC